Scrappy StartJoin Tuesday

The arrangement,
in full.

A live teaching practice for wedding photographers, planners, florists, and DJs learning to use Claude on the work that eats their week. Every offer is a Scrappy Hour of some shape: free Tuesday Coffee, custom 1:1, small-group cohort, Setup + Retainer, in-person. Always one hour at a time. Read the whole arrangement before you raise your hand.

Not a SaaS · Not a course
§ 01

Every offer is a Scrappy Hour.

The unit of teaching is one hour. Always live. Always on a real problem from your business. Different shapes for different shops: free Tuesday Coffee, custom 1:1, four-week cohort, Setup + Retainer, in-person workshops. The hour is the contract. Never a 4-hour intensive, never a 30-minute teaser. One hour, done. Respects your week.

§ 02

The Tuesday Coffee. The free weekly Scrappy Hour.

Every Tuesday at 8:00 am Central. 60 minutes on Google Meet. Free, until I decide otherwise. Capped at 12 operators. Someone in the room volunteers one real problem; I solve it live in Claude; you follow along on your own data. Recording + clip + prompts go to email subscribers within 48 hours. Show up to every one, three a year, or none. No commitment. No catch.

§ 03

The Cohort. A small-group Scrappy Hour, four weeks.

$499 for the first cohort, going to $799–$997 once it's running. Four 90-min Scrappy Hours, one a week, with six to twelve other operators. We build a small kit of Claude moves on your real business. Same "I do, we do, you do" format, deeper repetition. You leave with the kit, not a certificate.

§ 04

Setup + Retainer. A multi-Scrappy-Hour engagement, done with you.

$500–$2,000 one-time setup + $150–$300/mo retainer. For owners who want me to set up the Claude moves on your account, teach you to drive them, and stay on a small monthly retainer for the weeks your business shifts. The closest you can come to having a Claude specialist on staff without hiring one.

§ 05

The 1:1. A custom solo Scrappy Hour.

$150 a session. First one free if you've never worked with me. For owners who've come to a few Tuesday Coffees and want to skip the group to dig into something specific, alone. Most regulars never book one. The free hour is enough. Some book one or two a year when something big lands.

§ 06

In the Room. The in-person Scrappy Hour.

Free at launch. Coming to north side Chicago, summer 2026. Same Scrappy Hour, sitting across a table instead of across a video call. Libraries, community rooms, wherever a table will have us.

§ 07

What you bring (to any of the above).

A Claude subscription, paid to Anthropic, not me. Pro ($20/mo) is the prereq if you want to follow along on your own data. Within a couple months most regulars climb to Max ($100/mo). I never make money on what tier you're on, so I'll tell you to stay on the cheap one as long as it's working. Install the Claude desktop or mobile app when you get a minute, it's more capable than claude.ai in the browser. And: one real piece of work. Not a hypothetical.

§ 08

What you own.

Everything we build runs on your account (your Claude, your email, your scheduling, your phone). You own the prompts, the setups, the moves we figured out together. The skill stays with you. There's nothing to take away if you stop coming back.

§ 09

What I won't do.

I won't run your business for you. I won't ship work under your name without you reading it. I won't set up anything that touches your customers' data without showing you exactly where it lives. I won't sign an NDA that locks me out of teaching general lessons (no specifics, ever) from what I learn.

§ 10

How to stop.

Stop coming. Unsubscribe in one click. That's it. No exit interview, no retention call, no "are you sure." The skill stays with you whether you come back or not.

When you've read enough

Come to next Tuesday's Scrappy Hour.

Free. 8am Central. 60 min on Google Meet. Recording goes out after. Most people start here. Decide later if you want anything deeper.

Reserve a seat